Learning To Live Smart and Green is Easier with Forecast Earth Online

Site redesign and expanded environmental coverage now available from The Weather Channel Interactive.

Atlanta, GA (PRWEB) June 30, 2008 -- Visitors to Forecast Earth (www.weather.com/forecastearth), the interactive broadband site dedicated to climate change issues created by The Weather Channel Interactive, can now find new content on how to "live smart" and stay green in an entirely redesigned and easy-to-navigate site. The redesigned Web site contains practical information to help consumers live well, reduce waste, save money and sustain the planet. Additionally, a roster of new bloggers provides perspective and commentary on environmental issues. Eco-friendly lifestyle tips and features can also be found directly from weather.com.

Fresh New Design Makes Finding Green Living Content Easier

The Forecast Earth site was created two years ago as the premiere broadband channel designed to start a dialogue and humanize the impact of climate change. Keeping that goal in mind, the site's redesign eases overall navigation of articles, tools and videos. The front page of Forecast Earth now contains continuously updated information and links to the newest videos from the Forecast Earth team. The highlight of the redesign is a new section entitled "Living Smart" with content on driving, home, travel and health. Advertisers also can take advantage of a new 300 x 600 ad position on the Forecast Earth home page allowing brands to reach an audience of environmentally concerned consumers.

This eco-minded content can be found not only at the Forecast Earth site, but also throughout weather.com. New content ranging from smaller, "light" green efforts to more involved "deep" green discussions are now located on a variety of channels within weather.com.

This includes:
- Driving: Learn how your choice of vehicle has an impact on the environment and on your wallet with information on estimated annual fuel costs and air pollution ratings for hundreds of vehicles. Read about clean, electric and hybrid vehicles.
- Home and Garden: Learn some home improvements to help save energy and money while protecting our environment. Articles include topics such as gardening and severe weather preparation tips.
- Travel: Explore 10 of the world's most eco-friendly destinations or find advice and resources to help plan a perfect -- yet responsible -- getaway. Read articles on the growth and popularity of ecotourism.